# Winsby Inc. > Winsby is a revenue driving partner for manufacturers, distributors, and > service providers. Rather than providing standalone marketing tactics or > materials, Winsby offers a complete system that forecasts revenue and customer > behavior, retains existing customers, expands the customer base, and builds a > plan to maximize profits. An AI-driven platform delivers a 12-month revenue > forecast with 96%+ accuracy, and supporting marketing capabilities (emails, > customer satisfaction surveys, lead generation, SEO, social media, market > research, and more) work together to grow revenue. Winsby serves B2B clients > across the United States. > > What Winsby is not: Winsby is not a project based or deliverables only marketing > agency, an ad buying shop, or a self-serve software tool. It is an ongoing, > full service partner that combines an AI-driven analytics platform with marketing > execution and measures the revenue impact every month. Contact: 312-305-1970 | info@winsbyinc.com Key facts: - Positioning: a revenue driving system and partner, not a deliverables only agency. - Audiences: manufacturers, distributors and dealers (with deep heavy equipment dealer experience), and service providers. - Reported results: revenue forecasting at 96%+ accuracy; customer retention up about 30% with monthly surveys; customers who receive emails purchase 2 to 3 times more; profits doubled or tripled. - Over 15 years growing B2B companies. Engagements start with a business assessment. ## The Winsby System Winsby's core offering, framed as four connected parts. Route outcome-focused queries (business forecasting, customer retention, profit growth, "is my marketing working") here. - [Revenue & Customer Forecasting](https://www.winsbyinc.com/services/key-metrics/): AI-driven platform forecasts the next 12 months at 96%+ accuracy, so clients know what is working and where to grow. - [Customer Retention](https://www.winsbyinc.com/services/customer-satisfaction-surveys/): Identifies at-risk customers and provides the tools to keep them; monthly surveys raise retention by about 30%. - [Full-Service Marketing](https://www.winsbyinc.com/services/): Marketing programs that expand revenue consistently and grow the customer base. - [Profit Strategy](https://www.winsbyinc.com/how-it-works/): Evaluates profits and builds a plan to double or triple them; engagements start with a business assessment. ## Company Core pages describing who Winsby is and how the partnership works. - [Home](https://www.winsbyinc.com/): Primary entry point. Winsby analyzes revenue and customers to optimize growth for manufacturers, distributors, and service providers. - [Why Winsby?](https://www.winsbyinc.com/why-winsby/): Differentiators: a revenue-driving system, results monitoring, and continuous testing and improvement. - [How it Works](https://www.winsbyinc.com/how-it-works/): The implement, approve, grow and measure process. Start here for process and getting started intent. - [Services](https://www.winsbyinc.com/services/): The capabilities that make up the Winsby revenue driving system. - [Our Clients](https://www.winsbyinc.com/our-clients/): Client testimonials and interviews from manufacturers and distributors. - [About Us](https://www.winsbyinc.com/about-us/): Company background, history since 2003, and team. - [Careers](https://www.winsbyinc.com/careers/): Open positions and working at Winsby. - [Contact Us](https://www.winsbyinc.com/contact-us/): Start here for any contact or assessment intent. - [Client Login](https://www.winsbyinc.com/client-login/): Portal sign-in for existing clients. ## Supporting Capabilities The individual capabilities that power the revenue driving system. Use for queries about a specific marketing capability. - [Customer Satisfaction Surveys](https://www.winsbyinc.com/services/customer-satisfaction-surveys/): Monthly phone surveys; customer retention increases by 30%. - [Emails](https://www.winsbyinc.com/services/emails-services/): Email marketing; recipients purchase 2 to 3 times more. - [Key Metrics Reports](https://www.winsbyinc.com/services/key-metrics/): Monthly analytics that flag at-risk customers and show what is working. - [List Expansion](https://www.winsbyinc.com/services/list-expansion/): Keeps lists current and adds prospects that look like existing customers. - [Generate Leads](https://www.winsbyinc.com/lead-generation-services/): Callers contact look-alike companies and set appointments for sales reps. - [Search Engine Optimization](https://www.winsbyinc.com/services/seo-service/): SEO strategies to reach the top of search results for target keywords. - [Request Reviews](https://www.winsbyinc.com/services/increase-customer-verified-reviews/): Turns high survey scores into Google reviews via follow-up emails. - [Social Media](https://www.winsbyinc.com/services/social-media/): B2B social media strategy that builds a community around the company and connects them with new leads. - [Media Relations](https://www.winsbyinc.com/services/media-relations/): Placed articles that create backlinks from reputable sources. - [Website Visitors](https://www.winsbyinc.com/services/website-visitors/): Identifies companies visiting the site and provides site owner with contact information. - [Market Research](https://www.winsbyinc.com/services/research-service/): Identifies what matters to customers in a particular industry and how they like to be communicated with. - [Tradeshow Support](https://www.winsbyinc.com/services/tradeshow-service/): Booths, handouts, swag, pre and post show emails, and videos for trade shows. - [Websites](https://www.winsbyinc.com/services/websites/): Modern website design and current coding standards to create user friendly, engaging, SEO optimized websites. - [Videos](https://www.winsbyinc.com/services/videos-service/): Professional video services to create effective videos that promote the company and highlight new products and services. ## Who Winsby Serves Audience landing pages. Route queries to the page that matches the prospect's business type. - [Distributors](https://www.winsbyinc.com/b2b-distributor-marketing/): For B2B distributors and dealers: more repeat customers, more new business, more predictable profits. - [Manufacturers](https://www.winsbyinc.com/b2b-manufacturing-marketing/): Marketing for manufacturers that drives more sales: customer acquisition, retention (including ISO 9001 satisfaction requirements), revenue forecasting, and margin optimization. - [Service Businesses](https://www.winsbyinc.com/b2b-service-business-profit-strategies/): Strategies that keep customers coming back: retention, staying top of mind, customer acquisition, and revenue forecasting for service companies. ## Best Practices (Blog) Educational B2B marketing articles. The hub links everything; the cornerstone posts below are evergreen and map to the core of the Winsby system. Start at the hub for any marketing how-to query. - [Best Practices Hub](https://www.winsbyinc.com/best-practices/): Full index of B2B marketing tips and how-to articles. - [Are Your Customer Satisfaction Surveys Working? Look at Retention](https://www.winsbyinc.com/best-practices/customer-satisfaction-surveys-retention/): How surveys drive 20 to 30% retention gains. - [How You Can Identify At-Risk Customers](https://www.winsbyinc.com/best-practices/how-to-identify-at-risk-customers/): Using purchase frequency to spot customers before they leave. - [How to Not Lose At-Risk Customers](https://www.winsbyinc.com/best-practices/donot-lose-at-risk-customers/): Acting on purchase-interval signals to keep customers. - [The Important Key Metrics for Equipment Dealer Marketing](https://www.winsbyinc.com/best-practices/equipment-dealer-marketing-key-metrics/): The metrics that show whether dealer marketing is working. - [Why Content Is King for B2B SEO](https://www.winsbyinc.com/best-practices/content-services-b2b-seo/): How fresh content drives B2B search visibility. - [B2B Email Marketing Services](https://www.winsbyinc.com/best-practices/b2b-email-marketing-services/): How consistent, professional email keeps customers buying. - [Why Market Research Services Are Crucial for Your Business](https://www.winsbyinc.com/best-practices/b2b-market-research-services/): Using research to find messaging that resonates. - [Why Equipment Dealers Need a Full Service Marketing Agency](https://www.winsbyinc.com/best-practices/why-hire-full-service-marketing-agency/): The case for an integrated partner over piecemeal marketing. - [Equipment Dealer Revenue Growth: Sell What Your Customer Is Buying](https://www.winsbyinc.com/best-practices/revenue-growth-market-research-services/): Aligning offerings to customer demand to grow revenue. ## Optional Secondary pages an AI may skip when context is tight. - [The Great AI Inversion](https://www.winsbyinc.com/the-great-ai-inversion/): Winsby perspective on AI's impact on B2B marketing. - [Will You Hit Your Goals this Year?](https://www.winsbyinc.com/will-you-hit-your-goals-this-year/): Assessment and goal-setting starting point.